The Founder: Rachel Reich
Rachel Reich is part adventurer, part self-proclaimed nerd. Navigating a winding career through marketing across travel & tourism, non-profit, start-up, entertainment and tech, she brings a honed expertise of multiple disciplines that allow for a greater understanding of scalable growth.
Data driven and a creative problem solver, Rachel’s passion lies with crafting marketing strategy that is thoroughly researched, tied to tangible business goals and partnered with inventive campaigns that resonate across target audiences. She has a special affinity for building foundational roadmaps and GTM motions, activating communities around brands, and executing social content strategy.
Some of her career highlights include:
Consulting for music, outdoor and lifestyle brands, non-profits and small businesses like SheJumps, Mammut North America, Arc’teryx, The Pink Garter Theatre, and Red Light Management.
Digital strategist for some of the largest musical tours in the world including Elton John’s “Farewell Yellow Brick Road”, Paul McCartney’s “Got Back”, and Tyler, the Creator’s “Call Me If You Get Lost” tours.
Partnerships for Amazon Games – working across developers like Electronic Arts and Niantic to craft compelling 3P products for Amazon Prime members.
“I’ve worked with Rachel on several projects over the last five years. She’s very detail oriented, hard working, calculated and purposeful with every decision. She’s great at seeing the bigger picture goals and then dissecting it down to each action item needed to accomplish those benchmarks.”